Usability Studies Are the Best Way to Test a Prototype and Make Sure It’s Ready for the World
In a usability study, we give participants a few scenarios to complete, and then we evaluate how they use the prototype to do that. This can be done in person or remotely, depending on the needs of your research question.
Usability testing is an essential part of building successful products because it helps you understand how real people will interact with your product in their daily lives.
It’s important to remember that usability is NOT just about making things look pretty — it’s about making sure that people can easily use your product or service without getting frustrated or confused along the way.