What Is The Most Important Thing A Product Manager Can Do?
The most important thing that a product manager can do is to make sure they are always working on the most important thing.
As product managers we have to be ruthless about prioritizing our time and effort. It’s not just about getting things done, but about doing the right things.
The question then becomes: what makes something important?
As product managers we have to make sure that we are always working on the most important thing.
We need to be focused, and we need to know what our roadmap is.
If you don’t know where you’re going, how will you ever get there?
This is a question that all product managers struggle with at some point in their careers. It’s easy to get caught up in the day-to-day tasks, but if you don’t have a plan for where you’re going then it can be difficult to move forward.
This sounds obvious, but it’s actually one of the hardest things to do as a product manager. Here are some tips:
- Set clear deadlines.
- Identify the next milestone.
- Break down work into small chunks.
- Prioritize by importance and urgency.
It’s easy to get distracted by shiny objects and new ideas, but if you’re not careful your team will start to lose focus on what matters — shipping.
Maayan Galperin,
Product manager
