Where Do You Get Your Ideas for New Products or Features?

As product managers, we’re constantly juggling two streams of work: one dealing with discovery and the other with delivery.

We alternate between these two streams to keep our R&D and UX&UI teams on schedule and deliver quality products.

This way,

When the engineers and designers complete their current work, we can provide them with the next item without any gaps.

Here are some ideas that may inspire the next feature or product:

• Customer feedback
• Competitive research
• User research
• Market research
• Ideas from the marketing, sales, and operations teams
• Customer service
• Innovative technology, R&D ideas
• The product backlog
• Company’s objectives

Maayan Galperin,

Product Manager